Prolegomena Summer 2000 

 

Old School Avant-Garde, New Wave Traditionalists: An Essay on Innovation and Traditionalism in Art
Bill Friesen

     I am sure that we have all, at one time or another, noticed that almost any discussion concerning the merits and demerits of art, if it goes on long enough will come to the qualities of innovation and traditionalism in regards to aesthetic value. As soon as these two qualities are mentioned, there comes an inevitable forming up of those who favour innovation and deride tradition and those who favour tradition and deride innovation. Either side usually admits only enough merit to their opposition, and limitation of their own view, to make themselves seem reasonable and objective: but the bulk of their effort goes into savaging their opponents and extolling the ultimately ascendant nature of their position. I am inclined to take neither view, but to propose a third. It is not enough that we should pursue either innovation or traditionalism simply because we have some sort of aesthetic attraction to them, such as, for example, sentimentality or novelty. There may be those who would respond that there is simply no arguing about taste: that you like what you like and that is that. Certainly such people are right in one sense, but this response seems too simplistic and of a ‘sour grapes’ nature to convince me that this is the end of the matter. Rather, I suggest, it is the purpose to which we apply either innovation or traditionalism which dictates whether or not they have aesthetic merit: too often, our adherence to either of the two qualities becomes a thoughtless habit of our culture rather than anything useful in itself. In order to prove the viability of this qualification, I will first explore the negative and positive qualities of innovation, and the possible causes thereof. Then I will look at the negative and positive qualities of traditionalism, and their possible causes. Throughout, however, there is to be a primary emphasis on how these positive and negative qualities relate to the purpose of innovation and traditionalism.

     For many people, the most damning denunciation they can make of a work of art is that it is, in some way, stale, antiquated, or outmoded. They will note how this feature has been borrowed, how that aspect has been done before, and how the entire work lacks freshness, originality, and creativeness. These sorts of people are not necessarily wrong for saying such things, but they are wrong for leaving their criticism at that, for it is simply not enough. What is implied in many of these people’s demands for freshness, originality and so on, though they would never say it explicitly, is a fascination with novelty. A few, if cornered, might defend a taste for novelty by saying that something, because it is novel, takes their aesthetic experience beyond where it had been before, and thereby expands their understanding of art and themselves. There is a grain of truth in this, but a second explanation seems more likely, and far more damning. If someone displays a taste for art which is novel, it indicates that art which preceded the novelty possessed only a passing transient value, and art which now seems novel will also, most likely, be passing and transient, for its only real attraction to this sort of person is that it is new, and, as we have seen, this will soon pass. However, many of us are inclined to believe that aesthetic values are something eternal, immutable, or at least consistent over the span of time and culture: otherwise, we are not talking about aesthetic value, but aesthetic fashion. Therefore, it seems that novelty does not deserve a place amongst aesthetic values.

     A second problem which may develop in regards to cultivating a taste for innovation in the arts is the assumption that because something is innovative, it presents new possibilities and potentials, much as it does in the fields of science and technology, and therefore, we should embrace innovation. The problem is not that possibilities and potentials are inherently bad (or good for that matter), but that often we do not first ask ourselves whether we ought to pursue particular possibilities. There is a sense in which the inhabitants of industrialized western culture have become conditioned to instinctively believe that because something is innovative, it is desirable. This tendency seems natural when one considers that industry is inclined to proclaim its victories of innovation to the consumer masses, and downplay the blunders and even crimes which have been perpetrated in the name of innovation. This creates, over time, a tacit, knee-jerk reaction on the part of the masses to believe that ‘innovative’ is, in some vague sense, synonymous with ‘the good.’ It must be admitted that in some cases the new innovations have been generally beneficial: penicillin, the pneumatic tire, the personal computer all certainly have the potential to make life better. However, other innovations, such as biological warfare, concentration camps, and the atomic bomb are the works of darkest madness. The blind and unthinking faith in something’s virtue simply because it is innovative is not just unfortunate; it is dangerous. The same rule holds true in art. How often have we heard a new artist, composer, or writer greeted with the accolade of being a pioneer, unprecedented, or ingenious? Not that there is anything wrong with these accolades, but often (perhaps even usually) the critics leave off at this as if it were enough. It is not. If the artist is a pioneer, then has he gone anywhere worth going? If he is unprecedented, then is it because what he has done is not worth doing? And if he is ingenious, is it in the manner of a Goethe or a Goebbels?

     Finally, cultivating a blind faith in the virtue art’s innovativeness facilitates a method of avoiding any sort of accountability on the part of the artist. When the artist creates a work which does not conform to any known standards of aesthetic value, or at least does not employ recognized methods and techniques, it becomes very difficult to gauge the work: there is no readily available standard by which to measure the aesthetic value of the work. If the work is good, then good compared to what? Likewise, if it is bad, then bad compared to what? This tendency, in and of itself , is neither good nor bad, because though the work has no easy way of being attacked, it also seems to have no easy way of being praised. However, as I have already pointed out in the previous paragraph, there already exists an arbitrary standard by which such works may be praised, but not disparaged: our tacit mass consumer belief that all things new tend to necessarily be good. Yet that by which we are measuring this innovative art, in this case, is not that which is thought to be aesthetically valuable, but that which is commonly, in industrial western culture, thought to be expedient. Even if this were not the case, the lack of a standard by which to measure the merit of a work of art provides a dangerous opportunity for a great deal of ‘spurious’ art to dominate our time and attention. Granted, as time passes, these will, most likely, slough off into oblivion, but they still detract from our artistic experience in the present; the only place we are able to experience art.

     Having thus disparaged innovation, let me now come to its defence. Innovation is a quality that, to wax crude for a moment, makes art slippery. It allows art to evade the grasp of those who would subordinate the composition and outlets for art in order to enslave it to their own culturally and chronologically specific ends. Obviously I agree with thinkers such as David Hume in insisting that our sense of aesthetic value must adhere to that which transcends immediate circumstances and is perceived as virtuous over the sweep of time and place: "a real genius, the longer his works endure and the more wide they are spread, the more sincere is the admiration which he meets with" (Hume 490). Particular ruthless individuals, however, both powerful and humble, will always seek to corner the dogma, forums, and artists themselves in order to forward their own particular ends. This usually subordinates art to its immediate historical, cultural and geographical circumstances, and eliminates any opportunity to speak universally. Whatever other qualities art may have, universality must be among them, and I believe that art history bears this out. For instance, if artistic values were necessarily a product of a particular time and place, of a culture’s tabula rasa, then it seems as likely as not that our appreciation of them would be of a like nature. Therefore, we would be inclined to relativistically project our cultural perspective upon such art just as the original artist did; art is in the eye of the beholder, not in the object which is beheld. Of course, this makes the aesthetic merits of the object itself superfluous, which forces us to ask why we would ever appreciate art from another time and place over our own: it would necessarily be more inefficient in regards to our artistic ‘projecting’ than our more familiar, and thus more efficient art objects. However, we can not only appreciate such art, but recognize its aesthetic merits as in some way analogous with our own. There have always been, and likely will always be, ruthless individuals who will try to prove this universal quality in art as false, or at least subordinate that universality to their particular circumstances: ancient Greece had Pericles and his "Funeral Oration;" Rome had Julius Caesar and his "Gallic Wars;" barbarian Norway had Harald Fine Hair and his biographical sagas. These sorts of people have an agenda which is specific to their political, cultural, or historical situation, and they are determined that art must serve it before all else. The fact that I only use powerful tyrants as examples of this tendency , however, is not meant to imply that all, or even most, such individuals are either powerful or necessarily malignant. A tremendous amount of comparative nobodies or well meaning philanthropists have also tried to bring art to heel: the effect is the same, the tyrants simply provide more dramatic examples of the results. Innovation offers one solution to evade these specific demands of a particular culture.

     All the negative things I have said about innovation in art may also, in one sense or another, be said about traditionalism. If innovation often engenders a taste for the novel, then traditionalism often engenders a taste for cheap sentimentality; If ‘innovation’ can arbitrarily be made synonymous with ‘good’ by commercialism, then traditionalism can often be said to be promoted by our tendency to think of the past as somehow better than now; and if innovation often makes it difficult for second rate art to be criticized, then traditionalism makes it difficult for art which adheres to lauded principles to, in turn, be criticized. Finally, in defence of traditionalism, it provides us with a consistent standard of aesthetic judgment by which we may measure our aesthetic sensibilities against the consensus of times and cultures.

     Most of us have, at one time or another, known someone who likes a particular style of music, literature, or painting, not because they find anything particularly valuable about it on an aesthetic level, but because they are, in some vague sense, ‘comfortable’ with it. They understand and are familiar with the techniques, theories, and subject matter of that particular form of art. This presents many viewers with two often irresistible advantages. First, because this person knows all the nuances about such art, they can contemplate and discuss the work without ever risking looking naive or foolish. When contemplating the work introspectively, they seldom run into something they cannot understand, which, of course, makes them feel good about themselves. Likewise, they can impress others by discussing subtleties which others, who are less comfortable in this particular tradition, will miss. Of course, this also makes this sort of person feel good about themselves. However, if you present this person with material which is unfamiliar to him, he tends to deteriorate into darting eyes, awkward silences, and restless hands. The second advantage offered by this sort of familiarity is somewhat more nebulous, and perhaps is a sort of flip side of the first advantage. This is the advantage of not having to face the unfamiliar. If dealing with that which one understands is reassuring, then dealing with that which is unfamiliar or strange is often, to this sort of person, highly disconcerting. This is quite the opposite of the person who loves innovation because it is novel: the former sees something new and unknown as presenting tantalizing possibilities, while the latter sees something new and unknown as presenting horrifying potential: in both cases, however, the individual injects their own subjective inclination into the art, rather than seeing what is in the art itself. This sort of traditionalist is not a traditionalist in the strict sense. They often dislike unfamiliar traditional art every bit as much as they dislike unfamiliar new work. However, they usually get lumped into the traditionalist camp because, whereas traditional art is often unfamiliar to them, new, innovative art is always unfamiliar. In this sort of person’s case, it is not familiarity, but unfamiliarity which breeds ‘contempt.’

     Another manner in which traditionalism can affect art negatively is by adhering to the idea that the past is somehow better than now. Everybody has heard somebody at some time extol the virtues of the ‘good old days,’ and deride the state of affairs at present. I do not mean to imply that some things in the past, by most standards, were not better: to be sure, some things were. However, because we tend to give much of our attention to new crisis and deteriorating situations, we are also aware of a sort of implication that because the crisis is new, and the situation deteriorating, that there must have been a state before in which it was better than it presently is: the previous state, the good old days, the tried and trusted tradition. The preponderance of attention we give crisis (obviously a natural survival instinct) tends to emphasize an ongoing, even critical, loss of traditional stability. The same dynamic holds true for many people’s opinions about art. Critics, artists, and others who run into unfamiliar work can raise a tremendous amount of very vehement and convincing noise about the decay of aesthetic sensibilities. Individually, we often ignore these denunciations, or at least take time to think about them critically, but the ‘Big Lie’ theory has as much application in this situation as any other: no matter how far fetched the claim may seem, if one is told enough times by enough people, of enough stature, one soon comes to believe the claim. Furthermore, because someone is always bemoaning the loss of aesthetic values, there soon grows a feeling that aesthetic values are always deteriorating. It follows that if things are always deteriorating, things must have been better before. Finally, because one soon has a sense that things were better before, one finds oneself weighing in with those critics, artists and others who raise such a vehement and convincing noise about the decay of aesthetic sensibilities: it is a circular , or self_perpetuating problem. Obviously, the form of traditionalism I am describing here, like the form of innovation which appeals on the grounds of novelty, is based upon a false impression of things, and therefore deserves no place in art.

     Finally, we come to those persons who adhere to strong traditional sensibilities in art because it provides them with a way to avoid negative criticism while lending them some of a previously established artist’s respectability. These sorts of people are not that unlike those who are constantly innovating new forms, theories and techniques of art in order to avoid being assessed. Both types wish to avoid accountability for their work, though I certainly do not intend to address the issue of whether or not they ought to take accountability. I am basing my criticism on the assumption that amongst some of these two types of people there is a smattering of people who adopt such a view not because they believe that the artist is accountable to no man, or some such, but because they are cowards: if there are no cowards amongst such people, however few, then I will apologize, but I suspect I won’t have to. Before going on, I should clarify what I mean by this sort of traditionalist. This person seeks out art and things connected to that art which have received the sanction of the greater mass of art critics over the ages, and specifically in their own time, not because this art confirms their own aesthetic instincts, values, or standards, but because others will hesitate to criticize him out of fear of disagreeing with the immensity of popular opinion and the sanctioning of time. Granted, such a critic is himself, something of a coward, but that does not make the first coward any better.

     Of course, all this negativity about traditionalism may give one the impression that the dangers of traditionalism far outweigh any advantages, and it should therefore be excluded from any influential role in contemporary art. This is not at all the case. In fact, in our modern, ‘forward thinking’ times it seems that our passion for innovation facilitates a contempt for things traditional: the urge is often to arbitrarily reject unfashionable traditionalism on sight. For this reason, I think that traditionalism needs defenders far more than does innovation. One of the greatest advantages afforded the art community by traditionalism is its value as a gauge, composed of those aesthetic values which have been thought consistently over time and circumstance to be true, against which we can measure, or assess both our own aesthetic sensibilities, as well as that of our art. This measuring may, in turn, provide us with a sense of just how universal our aesthetic values are (whether that universality makes our aesthetic values more or less valid is a another issue entirely). Furthermore, this measuring also can indicate, though only in the most general sense, which works of art, and which artists, will stand the test of time. Admittedly, many artists could not care less about being remembered, but many do worry about whether or not there is some eternal and immutable aesthetic value to their work, and standard may be provided by observing what has survived from the ages. As the cliche says, hindsight is twenty_twenty, and though the meaning of the cliche is usually negative, in this case it may indicate a clarity in our thinking about universal aesthetics which can only be afforded by the experience of myriad times and places. We would be fools of the first order to ignore such a resource.

     Having gone over the good, bad, and indifferent aspects of innovation and traditionalism in art, I must now go on to point out that I am personally of the opinion that neither of these two qualities are necessarily part of art. Rather, they are simply contributing, or influential factors which act upon art, but are not actually art itself. In order to clarify things, I am often inclined to think, in fanciful moments, of art as a wild beast, a tiger or some such, with whom I am trapped in a small room. There are many factors which may influence the tiger in one way or another, and while these factors, such as my experience of tigers (traditionalism), or clever new ways to influence them (innovation), are of deadly importance, the tiger remains the primary focus, or reality, in the room. Often, however, we confuse the factors for the art itself, the means for the ends, the cause for the effect. We talk of our difficulty about defining art in empirical terms, as if it were an elusive fog of wraiths, a "veil of unknowing", or an ethereal mist of fleeting experiences: we are unable to ever really grasp the identity of what we seek to define. Maybe this is true, but every now and again I am sure I see something strangely beautiful, terrifyingly real, gracefully elusive, gliding through the vapours.